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L'Oréal Italiana Saipo SpA in Beauty and Personal Care (Italy)

L'Oréal Italiana Saipo SpA in Beauty and Personal Care (Italy)

L’Oréal in Italy is present in all retail channels, from grocery retailers to professional hair salons, chemists/pharmacies and drugstores/parapharmacies. At present, the company continues to lag behind in terms of its online and social media presence. As a consequence, towards the end of the review period a new Chief of Marketing and Digital Officers were appointed, with the aim of driving the company’s digital evolution.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


L'ORÉAL ITALIANA SAIPO SPA IN BEAUTY AND PERSONAL CARE (ITALY)
Euromonitor International
May 2017
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 L'Oréal Italiana Saipo SpA: Key Facts
Summary 2 L'Oréal Italiana Saipo SpA: Operational Indicators
Competitive Positioning
Summary 3 L'Oréal Italiana Saipo SpA: Competitive Position 2016

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