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Optik Melawai Prima PT in Eyewear (Indonesia)

Optik Melawai Prima PT in Eyewear (Indonesia)

Optik Melawai opened a new outlet in Cileungsi, West Java in May 2016. The large store is located inside a shopping centre, which is an ideal location to display its products. The company implemented a new open store concept, allowing consumers to browse freely. It also has a clear and simple pricing format, making the store highly suitable for younger shoppers. Unfortunately this location was not equipped with enough equipment at the end of the review period, leading to long processing times...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Contact Lenses and Solutions, Spectacles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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  • Get a detailed picture of the Eyewear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
August 2016
Strategic Direction
Key Facts
Summary 1 Optik Melawai Prima PT: Key Facts
Summary 2 Optik Melawai Prima PT: Operational Indicators
Company Background
Chart 1 Optik Melawai Prima PT: Optik Melawai in Metland Cileungsi, West Java
Internet Strategy
Private Label
Summary 3 Optik Melawai Prima PT: Private Label Portfolio
Competitive Positioning

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