Use of colour is vital in giving fmcgs the visual appeal to attract consumers. Natural colours, specifically, are mainly used in food and beverages, and pet food, with the popularity of these ingredients rising due to concerns surrounding alternatives. This report discusses the trends driving natural colour growth, as well as the growth prospects for natural colours in different regions and key product areas. The importance of synthetic colours in certain regions and categories is also considere...
Euromonitor International's Natural Colours: Essentials Not Just Options global briefing offers a comprehensive guide to the Ingredients market at an international level. It highlights the major drivers behind ingredient supply and demand, provides detailed analysis of the individual ingredient categories and the product categories they are used in. It also examines regional prospects, highlighting opportunities and challenges in ingredient usage.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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