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Nappies/Diapers/Pants in Italy

Discover the latest market trends anduncover sources of future market growth for the Nappies/Diapers/Pants industryin Italy with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the mostcurrent research data available, understand competitive threats with ourdetailed market analysis, and plan your corporate strategy with our expertqualitative analysis and growth projections.

If you're in the Nappies/Diapers/Pantsindustry in Italy, our research will save you time and money while empoweringyou to make informed, profitable decisions.

The Nappies/Diapers/Pantsin Italy market research report includes:

*Analysis of key supply-side and demandtrends

*Historic volumes and values, company andbrand market shares

*Five year forecasts of market trends andmarket growth  

*Robust and transparent market researchmethodology, conducted in-country

 

Our market research reports answerquestions such as:

*What is the market size ofNappies/Diapers/Pants in Italy?

*What are the major brands in Italy?

*How are decreasing birth rates indeveloped economies impact the sales of nappies/diapers/pants?

*Which countries offer the biggestpotential for environmentally friendly nappies/diapers?

 

Why buy this report?

*Gain competitive intelligence about marketleaders

*Track key industry trends, opportunitiesand threats

*inform your marketing, brand, strategy andmarket development, sales and supply functions 


Nappies/diapers/pantsin Italy - Category analysis

Headlines

Prospects

Birth RateContinues To Decline in Italy, As Couples Become Parents Later

Parents AreSensitive To What They Read Online

Online ChannelEnsures Double-digit Savings

CompetitiveLandscape

Fater SpA Investsin Communication Campaigns for Pants

Kimberly-Clark SRLMore Focused on Tissue Paper Than Nappies/diapers

Share of PrivateLabel Stagnates

Category Data

Table 1 RetailSales of Nappies/Diapers/Pants by Category: Value 2013-2018

Table 2 RetailSales of Nappies/Diapers/Pants by Category: % Value Growth 2013-2018

Table 3 NBOCompany Shares of Retail Nappies/Diapers/Pants: % Value 2014-2018

Table 4 LBN BrandShares of Retail Nappies/Diapers/Pants: % Value 2015-2018

Table 5 ForecastRetail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023

Table 6 ForecastRetail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023

Tissue and Hygienein Italy - Industry Overview

Executive Summary

Demand for Tissueand Hygiene Products Increases in the Retail Channel

IncreasingProduction Costs Restrict Margins

Fater SpA ProceedsWith Its Recycling Project for Hygiene Products

More Consumers AreBuying Online, So Omnichannel Strategies Are Needed

Retail Tissue andHygiene Will Continue To Grow, While Afh Declines

Market Indicators

Table 7 BirthRates 2013-2018

Table 8 InfantPopulation 2013-2018

Table 9 FemalePopulation by Age 2013-2018

Table 10 TotalPopulation by Age 2013-2018

Table 11Households 2013-2018

Table 12 ForecastInfant Population 2018-2023

Table 13 ForecastFemale Population by Age 2018-2023

Table 14 ForecastTotal Population by Age 2018-2023

Table 15 ForecastHouseholds 2018-2023

Market Data

Table 16 RetailSales of Tissue and Hygiene by Category: Value 2013-2018

Table 17 RetailSales of Tissue and Hygiene by Category: % Value Growth 2013-2018

Table 18 NBOCompany Shares of Retail Tissue and Hygiene: % Value 2014-2018

Table 19 LBN BrandShares of Retail Tissue and Hygiene: % Value 2015-2018

Table 20Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value2013-2018

Table 21Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018

Table 22Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018

Table 23 ForecastRetail Sales of Tissue and Hygiene by Category: Value 2018-2023

Table 24 ForecastRetail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023

Sources

Summary 1 ResearchSources

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