NRT Smoking Cessation Aids in Malaysia

NRT Smoking Cessation Aids in Malaysia

The Malaysian government has continued its antismoking campaigns and redoubled its efforts to raise awareness, especially among the younger generation, of the harm of smoking. Greater health awareness levels have encouraged more consumers to take steps to quit smoking with the support of NRT smoking cessation aids. Sales of NRT smoking cessation aids continue to witness significant growth. On 1 January 2019, a new smoking ban regulation initiated by the Malaysian government to include all restau...

Euromonitor International's NRT Smoking Cessation Aids in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: OTC.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the NRT Smoking Cessation Aids market;
* Pinpoint growth sectors and identify factors driving change;
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* Use five-year forecasts to assess how the market is predicted to develop.

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NRT Smoking Cessation Aids in Malaysia
Euromonitor International
February 2020
List OF CONTENTS AND TABLES
HEADLINES
PROSPECTS
Greater health awareness and the restaurant smoking ban are expected to support continued strong growth in NRT smoking cessation aids
Government MQuit initiative is linked to rising sales of NRT smoking cessation aids
NRT gum and lozenges remain the most popular formats
COMPETITIVE LANDSCAPE
Nicorette continues to dominate a highly concentrated field
Advertising in hospitals and clinics benefits brands
Store-based retailing continues to dominate sales of NRT smoking cessation aids
CATEGORY INDICATORS
Table 1 Number of Smokers by Gender 2014-2019
CATEGORY DATA
Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2014-2019
Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2014-2019
Table 4 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2015-2019
Table 5 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2016-2019
Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2019-2024
Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Consumers increasingly taking their health into their own hands driving more positive growth in consumer health
Consumer health categories face challenges that limit growth
New product launches remain vital for players to stay visible and gain share
Distribution of consumer health remains predominantly offline
Bright outlook for consumer health with the promise of innovative products
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 9 Life Expectancy at Birth 2014-2019
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2014-2019
Table 11 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 12 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 13 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17

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