Myllyn Paras Oy in Packaged Food (Finland)
Myllyn Paras is set to continue responding to changing consumer needs by launching new mainstream products that offer consumers a favourable price/quality ratio. The ongoing economic uncertainty that prevailed in Finland towards the end of the review period boosted the popularity of its affordably priced products, although should the economic situation in Finland improve, the company’s core product range, such as pasta, is nonetheless very likely to remain popular among Finnish consumers as a...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby Food, Baked Goods, Breakfast Cereals, Confectionery, Dairy, Edible Oils, Ice Cream and Frozen Desserts, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Savoury Snacks, Soup, Spreads, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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