Murree Brewery Co Ltd in Alcoholic Drinks (Pakistan)

Murree Brewery Co Ltd in Alcoholic Drinks (Pakistan)

Murree Brewery is expected to continue to build sales in the forecast period, benefiting from its near-monopoly position in Pakistan. The company has however stated that it faces challenges linked to power load shedding, terrorism and political unrest in the country. As a result, the company is not expected to invest heavily in new product development in the forecast period, particularly given a ban on alcoholic drinks advertising, and will instead focus on building sales for its established bra...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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Euromonitor International
May 2016
Strategic Direction
Key Facts
Summary 1 Murree Brewery Co Ltd: Key Facts
Summary 2 Murree Brewery Co Ltd: Operational Indicators
Competitive Positioning
Summary 3 Murree Brewery Co Ltd: Competitive Position 2015

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