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Multi Bintang Indonesia Tbk PT in Alcoholic Drinks (Indonesia)

Multi Bintang Indonesia Tbk PT in Alcoholic Drinks (Indonesia)

With the distribution of its flagship beer brands restricted by the government, Multi Bintang Indonesia Tbk PT aims to diversify its business by expanding its non-alcoholic drinks portfolio. Having signed a trade license agreement with Premium Beverage International B.V. (PBI) in January 2016, the company plans to manufacture and distribute the Halal-certified non-alcoholic beer brand Fayrouz to tap into the large Muslim consumer base in Indonesia. In addition, the company is set to strengthen t...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
June 2016
Strategic Direction
Key Facts
Summary 1 Multi Bintang Indonesia Tbk PT: Key Facts
Summary 2 Multi Bintang Indonesia Tbk PT: Operational Indicators
Competitive Positioning
Summary 3 Multi Bintang Indonesia Tbk PT: Competitive Position 2015

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