Mulberry Group Plc in Luxury Goods (United Kingdom)
Mulberry Group will continue to focus on offering affordable luxury products, as witnessed in 2015, continuing to move away from the high-priced items which failed to break into the top end market during 2014, resulting in a loss of sales. The brand will focus on developing a mixture of strong classic and contemporary designs, with the appointment of new creative director Johnny Coca in 2015 (who previously worked for Celine) and continued collaborations with fashion icons such as Cara...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Fine Wines/Champagne and Spirits, Luxury Accessories, Luxury Electronic Gadgets, Luxury Jewellery and Timepieces, Luxury Leather Goods, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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