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Mulberry Group Plc in Luxury Goods (United Kingdom)

Mulberry Group Plc in Luxury Goods (United Kingdom)

Mulberry Group will continue to focus on offering affordable luxury products, as witnessed in 2015, continuing to move away from the high-priced items which failed to break into the top end market during 2014, resulting in a loss of sales. The brand will focus on developing a mixture of strong classic and contemporary designs, with the appointment of new creative director Johnny Coca in 2015 (who previously worked for Celine) and continued collaborations with fashion icons such as Cara...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Fine Wines/Champagne and Spirits, Luxury Accessories, Luxury Electronic Gadgets, Luxury Jewellery and Timepieces, Luxury Leather Goods, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Luxury Goods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
April 2016
Strategic Direction
Key Facts
Summary 1 Mulberry Group Plc: Key Facts
Summary 2 Mulberry Group Plc: Operational Indicators
Internet Strategy
Summary 3 Mulberry Group Plc: Internet Sales 2014-2015
Competitive Positioning
Summary 4 Mulberry Group Plc: Luxury Brands by Category 2015

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