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Mountfield as in Retailing (Czech Republic)

Mountfield as in Retailing (Czech Republic)

Mountfield will continue its strategy of a strong media presence, with consumer contests and price promotions at peak seasons for home and garden products. The company will also continue to build its image on customer service as a competitive advantage. Mountfield will capitalise on its complete coverage of the country by operating the highest number of outlets in home improvement and gardening stores. Mr Drbohlav, the owner of the company, is seeking a strategic partner/buyer, as he plans to re...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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MOUNTFIELD AS IN RETAILING (CZECH REPUBLIC)
Euromonitor International
February 2017
LIST OF CONTENTS AND TABLES
Strategic Direction
Company Background
Digital Strategy
Summary 1 Mountfield as: Share of Sales Generated by Internet Retailing 2014-2016
Competitive Positioning
Summary 2 Mountfield as: Competitive Position 2016

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