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Mixed Retailers in Kenya

Mixed Retailers in Kenya

Variety stores outlets in Kenya offer a wide range of products, targeting specific groups, making them appealing to consumers. They serve as a one-stop shop for all products from pregnancy through to infancy as well as for general childcare. They offer a wide range of products from clothing, bedding, feeding as well as educational material, with expert advice given for every stage, as required.

Euromonitor International's Mixed Retailers in Kenya report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Department Stores , Mass Merchandisers, Variety Stores, Warehouse Clubs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Mixed Retailers market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


MIXED RETAILERS IN KENYA
Euromonitor International
January 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Wide Product Variety Appeals To Consumers
Baby Care Products Represent the Main Sales Within Variety Stores
Competitive Landscape
Specialisation Sets Variety Shops Apart
Modern Grocery Retailers Eat Into Sales Share of Mixed Retailers
Channel Data
Table 1 Mixed Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 2 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 3 Sales in Mixed Retailers by Channel: Value 2012-2017
Table 4 Sales in Mixed Retailers by Channel: % Value Growth 2012-2017
Table 5 Mixed Retailers Outlets by Channel: Units 2012-2017
Table 6 Mixed Retailers Outlets by Channel: % Unit Growth 2012-2017
Table 7 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 8 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 9 Forecast Sales in Mixed Retailers by Channel: Value 2017-2022
Table 10 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2017-2022
Table 11 Forecast Mixed Retailers Outlets by Channel: Units 2017-2022
Table 12 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2017-2022
Executive Summary
Retailing in Kenya Maintains Strong Growth in 2017
Informal Sales Remain Relevant in Kenya
Modern Retailers Reduce Selling Space
International Players Continue To Set Up Shop in Kenya in 2017
Strong Growth Expected Over the Forecast Period
Operating Environment
Informal Retailing
Opening Hours
Summary 1 Standard Opening Hours by Channel Type 2017
Physical Retail Landscape
Seasonality
Payments and Delivery
Emerging Business Models
Market Data
Table 13 Sales in Retailing by Store-based vs Non-Store: Value 2012-2017
Table 14 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2012-2017
Table 15 Sales in Store-Based Retailing by Channel: Value 2012-2017
Table 16 Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
Table 17 Store-Based Retailing Outlets by Channel: Units 2012-2017
Table 18 Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
Table 19 Sales in Non-Store Retailing by Channel: Value 2012-2017
Table 20 Sales in Non-Store Retailing by Channel: % Value Growth 2012-2017
Table 21 Retailing GBO Company Shares: % Value 2013-2017
Table 22 Retailing GBN Brand Shares: % Value 2014-2017
Table 23 Store-based Retailing GBO Company Shares: % Value 2013-2017
Table 24 Store-based Retailing GBN Brand Shares: % Value 2014-2017
Table 25 Store-based Retailing LBN Brand Shares: Outlets 2014-2017
Table 26 Non-Store Retailing GBO Company Shares: % Value 2013-2017
Table 27 Non-Store Retailing GBN Brand Shares: % Value 2014-2017
Table 28 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2017-2022
Table 29 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2017-2022
Table 30 Forecast Sales in Store-Based Retailing by Channel: Value 2017-2022
Table 31 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2017-2022
Table 32 Forecast Store-Based Retailing Outlets by Channel: Units 2017-2022
Table 33 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2017-2022
Table 34 Forecast Sales in Non-Store Retailing by Channel: Value 2017-2022
Table 35 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2017-2022
Definitions
Sources
Summary 2 Research Sources

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