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Mercury Group in Personal Accessories (Russia)

Mercury Group in Personal Accessories (Russia)

The future plans and expected direction of Mercury Group within personal accessories are related to its adaptation to the new economic circumstances that were entailed by the national currency devaluation, drop in consumers’ disposable incomes and increase in foreign interests (especially Chinese). The company plans to optimise its costs, strengthen its brand portfolio through promotional and advertising campaigns and improve service sales staff through training and education.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Personal Accessories market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


MERCURY GROUP IN PERSONAL ACCESSORIES (RUSSIA)
Euromonitor International
July 2016
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Mercury Group: Key Facts
Competitive Positioning
Summary 2 Mercury Group: Competitive Position 2015

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