Menswear saw slight current value sales decline in 2017 over the previous year. This was chiefly due to the trend for seeking good-quality products by high- and middle-income consumers resulting in lower purchasing frequency. At the same time, even high- and middle-income consumers are becoming price sensitive, choosing cheaper fast fashion and small and less popular brands for their everyday wear. The trend will continue over the forecast period with further polarisation expected. Sales decline...
Euromonitor International's Menswear in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2022 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Menswear market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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