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Men's Grooming in Latvia

MEN'S GROOMING IN LATVIA
Euromonitor International
May 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Specialist Barber Shops Are Booming in Urban Areas
Men's Shaving Sales Largely Fuelled by Pre-shave and Post-shave Products
Premium Men's Grooming Products Set To Continue To Outperform Mass Offerings
Competitive Landscape
Procter & Gamble Maintains Its Lead in Men's Grooming
Beauty Salons Helping To Boost Sales of Men's Grooming Products
More Sophisticated Men's Grooming Products Expected To Be Launched in the Near Future
Category Data
Table 1 Sales of Men's Grooming by Category: Value 2012-2017
Table 2 Sales of Men's Grooming by Category: % Value Growth 2012-2017
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2013-2017
Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2015-2017
Table 5 NBO Company Shares of Men's Grooming: % Value 2013-2017
Table 6 LBN Brand Shares of Men's Grooming: % Value 2014-2017
Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2014-2017
Table 8 Forecast Sales of Men's Grooming by Category: Value 2017-2022
Table 9 Forecast Sales of Men's Grooming by Category: % Value Growth 2017-2022
Executive Summary
Latvian Beauty and Personal Care Witnessing A Shift Towards the Premium Segment
Smaller Players Focus on Niches, Leaving the Mass Segment To Global Brands
Latvian Manufacturers Showing Some Ambition With Their New Product Developments
Counterfeit Products Pose A Threat To the Premium Segment
Future Growth To Depend on New Product Development and the Use of Digital Tools
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

Men's Grooming in Latvia

The recent rise of the hipster trend has greatly benefited men’s grooming in Latvia. While a few years ago there were very few barber shops in Riga, they are now opening on a monthly basis. This, along with the emergence of small specialist retailers offering exclusive brands, has boosted the popularity of shaving and grooming products among more affluent urban men. Even traditional beauty retailers have noticed an increase in sales of men’s grooming products, although these are often bought by...

Euromonitor International's Men's Grooming in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


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