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McNeil Denmark ApS in Consumer Health (Denmark)

McNeil Denmark ApS in Consumer Health (Denmark)

In order to further consolidate its position in OTC, McNeil Denmark is expected to continue to focus on its strong brands, such as Nicorette, while also looking to strengthen the marketing and distribution of its products. Strategic research and development will also continue to play an important role in maintaining a competitive advantage. McNeil combines its research efforts across four Scandinavian countries through the Johnson & Johnson Consumer Nordic group.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
September 2016
Strategic Direction
Key Facts
Summary 1 McNeil Denmark ApS: Key Facts
Summary 2 McNeil Denmark ApS: Operational Indicators
Competitive Positioning
Summary 3 McNeil Denmark ApS: Competitive Position 2016

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