McNeil Denmark ApS in Consumer Health (Denmark)
In order to further consolidate its position in OTC, McNeil Denmark is expected to continue to focus on its strong brands, such as Nicorette, while also looking to strengthen the marketing and distribution of its products. Strategic research and development will also continue to play an important role in maintaining a competitive advantage. McNeil combines its research efforts across four Scandinavian countries through the Johnson & Johnson Consumer Nordic group.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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