McDonald's China Development Co Ltd in Consumer Foodservice (China)
McDonald’s China will continue to carry out more marketing, promotional and PR activities that are designed to promote the McDonald’s brand image and differentiate the company from its competitors. These activities will focus on value, food taste, menu choice, nutrition, convenience and the customer experience to woo local customers. In addition, the company will continually endeavour to improve its social responsibility and environmental practices to achieve long-term sustainability, which bene...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook