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Massmart Holdings Ltd in Consumer Appliances (South Africa)

Massmart Holdings Ltd in Consumer Appliances (South Africa)

Massmart Holdings Ltd has focused on expansion since its acquisition by US retail giant, Wal-Mart, in June 2011. The acquisition strengthened Massmart’s supply chain in South Africa. Massmart’s aggressive growth strategy is focused on efficiencies in the supply chain, food retailing, product diversification and footprint expansion.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
January 2016
Strategic Direction
Key Facts
Summary 1 Massmart Holdings Ltd: Key Facts
Company Background
Chart 1 Massmart Holdings Ltd: DionWired in Cape Town
Internet Strategy
Private Label
Summary 2 Massmart Holdings Ltd: Private Label Portfolio
Competitive Positioning
Summary 3 Massmart Holdings Ltd: Competitive Position 2015

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