Mass Beauty and Personal Care in Lithuania
Mass beauty and personal care was more strongly affected by the pandemic than premium beauty and personal care, because the category’s dominant consumer base was harder hit by the economic crisis COVID-19 caused. Whilst the economic impact in Lithuania was not as extreme as in other EU countries, it still heavily impacted those in the service, hospitality, and travel industries as most of the COVID-19 restrictions put limitations on these roles. As such, many workers became unemployed or suffere...
Euromonitor International's Mass Beauty and Personal Care in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Mass Beauty and Personal Care in Lithuania
- Euromonitor International
- May 2021
- List Of Contents And Tables
- MASS BEAUTY AND PERSONAL CARE IN LITHUANIA
- KEY DATA FINDINGS
- 2020 IMPACT
- Diminished incomes reduced demand for non-essential category products
- Private label saw share increase due to consumers seeking cheaper options
- Retailers compete for consumer attention through strong price discounts
- RECOVERY AND OPPORTUNITIES
- Price-sensitivity to remain and continued restrictions keep purchasing power low
- Naturalness expected to be key theme for category players
- Local players set for growth as consumers increasingly opt for domestic products
- CATEGORY DATA
- Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2015-2020
- Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2015-2020
- Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2016-2020
- Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2017-2020
- Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2020-2025
- Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2020-2025
- BEAUTY AND PERSONAL CARE IN LITHUANIA
- EXECUTIVE SUMMARY
- COVID-19 impact on beauty and personal care
- COVID-19 country impact
- Company response
- Retailing shift
- What next for beauty and personal care?
- MARKET DATA
- Table 7 Sales of Beauty and Personal Care by Category: Value 2015-2020
- Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
- Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
- Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
- Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
- Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
- Table 13 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
- Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
- Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
- Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025
- GLOBAL MACROECONOMIC ENVIRONMENT
- GLOBAL INDUSTRY ENVIRONMENT
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources