Magasin Général, Groupe in Retailing (Tunisia)
Tunisia’s leading grocery retailer, Groupe Magasin Général, offers a wide range of food products, mainly fresh produce, including fruit and vegetables, dairy products, meat and fish. The company’s plan is based on offering high levels of promotional discounts on the majority of the categories in which it is present, including non-grocery products such as consumer electronics, consumer appliances and homewares. In addition, during special events such as Ramadan, the beginning of new school year...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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