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Márka Kft in Soft Drinks (Hungary)

MÁRKA KFT IN SOFT DRINKS (HUNGARY)
Euromonitor International
February 2017
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Márka Kft: Key Facts
Summary 2 Márka Kft: Operational Indicators
Competitive Positioning
Summary 3 Márka Kft: Competitive Position 2016

Márka Kft in Soft Drinks (Hungary)

The brand of Márka that has the same name as the company is one of the oldest carbonates brands in Hungary with a long tradition. In the late 1990s the brand became outdated and less fashionable than international brands, but in recent years the company has made efforts to renew its brand and it has started to compete with the leading producers of carbonates. Beside its well-known carbonates products Márka stepped into other categories of soft drinks, such as juice and still RTD tea. By taking a...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


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