Luxury Writing Instruments and Stationery in South Africa

Luxury Writing Instruments and Stationery in South Africa

Although luxury writing instruments and stationery saw slow retail volume declines for the last few years of the review period, the category saw a much stronger fall in sales in 2020, along with a slower decline in current value terms, although this was still double-digit. The emergence of COVID-19 in the country led the government to impose a lockdown in the country, which included the closure of all non-essential retailers, which had a negative impact on sales of such products for several mont...

Euromonitor International's Luxury Writing Instruments and Stationery in South Africa report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumers’ shopping patterns. Forecasts to 2025 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Writing Instruments and Stationery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Luxury Writing Instruments and Stationery in South Africa
Euromonitor International
March 2021
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
Store closures and lack of desire to browse contribute to decline
Working from home and less corporate gifting also affect the category performance
Montblanc leads thanks to offering a wide price range and omnichannel distribution
RECOVERY AND OPPORTUNITIES
Volume decline in the forecast period as incomes fall and priorities change
Challenges to growth from second-hand items and other luxury categories
Growth of e-commerce likely, although from a low base
CATEGORY DATA
Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2015-2020
Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2015-2020
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2015-2019
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2016-2019
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2015-2020
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2020-2025
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on luxury goods
COVID-19 country impact
Company response
Retailing shift
What next for luxury goods?
MARKET INDICATORS
Table 8 Number of High Net Worth Individuals (HNWI): 2015-2020
MARKET DATA
Table 9 Sales of Luxury Goods by Category: Value 2015-2020
Table 10 Sales of Luxury Goods by Category: % Value Growth 2015-2020
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2015-2020
Table 12 NBO Company Shares of Luxury Goods: % Value 2015-2019
Table 13 LBN Brand Shares of Luxury Goods: % Value 2016-2019
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2020
Table 15 Forecast Sales of Luxury Goods by Category: Value 2020-2025
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2020-2025
DISCLAIMER
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
SOURCES
Summary 1 Research Sources

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