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Luxury Writing Instruments and Stationery in Italy

LUXURY WRITING INSTRUMENTS AND STATIONERY IN ITALY
Euromonitor International
February 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Competition From Luxury Wearables To Limit Performance
Technology An Opportunity for Growth
Innovative Areas of Development
Competitive Landscape
Montblanc International Continues To Lead
Aurora Maintains Its Presence
Marketing Activity Linked To High-price Products
Category Data
Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2012-2017
Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2012-2017
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2012-2016
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2013-2016
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2012-2017
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2017-2022
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2017-2022
Executive Summary
Italian Political Situation Prevents Further Growth
the Italian Middle Class Slowly Returns
Dynamic Growth for Less Expensive Luxury Brands
Domestic Consumption To Sustain Luxury Goods
Distribution Shares Are Impacted by the Growth of Internet Retailing
Market Indicator
Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

Luxury Writing Instruments and Stationery in Italy

Luxury writing instruments and stationery, after consolidating its recovery towards the end of the review period, is expected to record flat constant value sales over the forecast period. Much in line with the review period, the performance of the category will likely continue to be affected by the growing penetration of electronic devices. The popularisation of smartphones, tablets and similar products which can be used as personal organisers negatively affected performance. The growing usage o...

Euromonitor International's Luxury Writing Instruments and Stationery in Italy report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumers’ shopping patterns. Forecasts to 2022 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Luxury Writing Instruments and Stationery market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


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