Luxury Writing Instruments and Stationery in Hong Kong, China

Luxury Writing Instruments and Stationery in Hong Kong, China

The luxury writing instruments and stationary category saw stagnation in 2019. The category faces a declining consumer base as an increasing number of people perceive traditional writing instruments as redundant in the digital era. Such products are widely purchased for gifting purposes instead of being for personal use. Furthermore, millennials are increasingly interested in projecting a unique image, and are less concerned about owning luxury writing instruments and stationery. As a result, th...

Euromonitor International's Luxury Writing Instruments and Stationery in Hong Kong, China report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumers’ shopping patterns. Forecasts to 2024 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Writing Instruments and Stationery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Luxury Writing Instruments and Stationery in Hong Kong, China
Euromonitor International
January 2020
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Category Performance Suffers As the Category's Products Are Increasingly Perceived As Redundant
Luxury Writing Instruments Possess Similar Status Symbol Positioning To Luxury Timepieces
Category Suffers Limited Distribution, Although the Internet Channel Is Gaining Share
Competitive Landscape
Cie Financière Richemont SA Gain Share With New Outlet
Louis Vuitton Increases Online Presence, Montblanc Targets Younger Consumers
Design To Become Increasingly Important As Players Target Differentiation-seeking Millennials
Category Data
Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2014-2019
Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2014-2019
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2014-2018
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2015-2018
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2014-2019
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2019-2024
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2019-2024
Executive Summary
Multiple Factors Lead To Negative Growth in Most Categories in 2019, Men and Millennials Increasingly Important Consumer Segments
Mainland China Represents Increasing Threat To Shopping in Hong Kong
German Carmakers Accelerate While Tesla Loses Drive As Tax Benefits Enjoyed by Electric Vehicles Come To An End
Civil Unrest and High Rents Contribute To Growth of Online Shopping, Increased Demand for Second-hand Luxury Items in Evidence
Consumers Likely To Demonstrate Pent-up Demand When Civil Unrest Abates
Market Indicators
Table 8 Number of High Net Worth Individuals (HNWI): 2014-2019
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2014-2019
Table 10 Sales of Luxury Goods by Category: % Value Growth 2014-2019
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
Table 12 NBO Company Shares of Luxury Goods: % Value 2014-2018
Table 13 LBN Brand Shares of Luxury Goods: % Value 2015-2018
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2019
Table 15 Forecast Sales of Luxury Goods by Category: Value 2019-2024
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 1 Research Sources

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