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Luxury Goods in Ukraine

Luxury Goods in Ukraine

Sales of luxury goods remain limited to a relatively small number of Ukrainians who are able to afford such products. Greater economic stability has been seen in 2018, with GDP posting positive growth for the second consecutive year, while consumer incomes have been steadily rising. Nevertheless, consumers continue to economise, with a significant section of the population prioritising basic essentials. As a result, economy and standard brands have maintained a stronger appeal price-wise for the...

Euromonitor International's Luxury Goods in Ukraine report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers’ shopping patterns. Forecasts to 2023 illustrate how the market is set to change

Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Luxury Cars, Personal Luxury.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


LUXURY GOODS IN UKRAINE
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Luxury Goods Continues To Have A Small Consumer Base
Affordable Luxury Offers Preserve A Strong Appeal
Luxury Car Companies Lead Luxury Goods in Ukraine
Internet Retailing Grows in Spite of Fraud Concerns
Luxury Goods Performance Driven by the Pace of Economic Recovery
Market Indicators
Table 1 Number of High Net Worth Individuals (HNWI): 2013-2018
Market Data
Table 2 Sales of Luxury Goods by Category: Value 2013-2018
Table 3 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 4 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 5 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 6 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 7 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 8 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 9 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Ukraine Sees A Stabilisation of Its Economic and Political Situation
Luxury Hotels Concentrated in Major Cities of Ukraine
Investment Required To Improve Image and Infrastructure for Tourism in Ukraine
Competitive Landscape
Hotel Management Group Leads Luxury Hotels
Well-known Chains Maintain Leading Positions in Key Cities
Luxury Hotels Niche Is Likely To Expand in Future
Category Data
Table 10 Sales in Luxury Hotels: Value 2013-2018
Table 11 Sales in Luxury Hotels: % Value Growth 2013-2018
Table 12 Sales in Luxury Hotels by Country of Origin: % Value 2013-2017
Table 13 NBO Company Shares in Luxury Hotels: % Value 2013-2017
Table 14 LBN Brand Shares in Luxury Hotels: % Value 2014-2017
Table 15 Forecast Sales in Luxury Hotels: Value 2018-2023
Table 16 Forecast Sales in Luxury Hotels: % Value Growth 2018-2023
Headlines
Prospects
Ukrainians Prefer Lower Priced Alcoholic Drinks Options
Volume Sales See Slow Recovery
Fine Wines/champagne and Spirits Popular As Presents in Ukraine
Competitive Landscape
Famous International Brands Are Particularly Strong in the Sector
Lower Incomes See Consumers Turn To More Affordable Options
Counterfeit Alcoholic Drinks Erode the Potential of Fine Wines/champagne and Spirits
Category Data
Table 17 Sales of Fine Wines/Champagne and Spirits by Category: Value 2013-2018
Table 18 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2013-2018
Table 19 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2013-2017
Table 20 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2014-2017
Table 21 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2013-2018
Table 22 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2018-2023
Table 23 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2018-2023
Headlines
Prospects
Luxury Transportation Approaches Pre-crisis Levels With Bright Future Predicted
Electric Cars Suffer From Underdeveloped Infrastructure
Suvs Remain Popular in Ukraine
Competitive Landscape
Longstanding Brands Remain Strong
Affordable Luxury Cars Benefit From Discounting
Super Premium Luxury Cars Still Niche
Category Data
Table 24 Sales of Luxury Cars: Value 2013-2018
Table 25 Sales of Luxury Cars: % Value Growth 2013-2018
Table 26 NBO Company Shares of Luxury Cars: % Value 2013-2017
Table 27 LBN Brand Shares of Luxury Cars: % Value 2014-2017
Table 28 Forecast Sales of Luxury Cars: Value 2018-2023
Table 29 Forecast Sales of Luxury Cars: % Value Growth 2018-2023
Headlines
Prospects
Personal Luxury As A Status Symbol in Ukraine
Affordable Personal Luxury Appeals To Ukrainians
Sales Suffer From Widespread Brand Imitations
Competitive Landscape
Personal Luxury Remains Highly Fragmented in Ukraine
Advertising and Promotion Key To Success
Specialist Retailers Attract Many Ukrainian Consumers
Category Data
Table 30 Sales of Personal Luxury by Category: Value 2013-2018
Table 31 Sales of Personal Luxury by Category: % Value Growth 2013-2018
Table 32 NBO Company Shares of Personal Luxury: % Value 2013-2017
Table 33 LBN Brand Shares of Personal Luxury: % Value 2014-2017
Table 34 Forecast Sales of Personal Luxury by Category: Value 2018-2023
Table 35 Forecast Sales of Personal Luxury by Category: % Value Growth 2018-2023
Headlines
Prospects
Unfavourable Economic Factors Negatively Impact the Category's Potential
High-quality Footwear Attracts Many Ukrainian Consumers
Affordable Luxury Attracts Many
Competitive Landscape
Designer Apparel and Footwear (ready-to-wear) Is Highly Fragmented in Ukraine
Brand Image Key To Success
Internet Retailers Increasingly Attract
Category Data
Table 36 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2013-2018
Table 37 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2013-2018
Table 38 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2013-2017
Table 39 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2014-2017
Table 40 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2013-2018
Table 41 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2018-2023
Table 42 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2018-2023
Headlines
Prospects
Affordable Luxury Eyewear Tempts Ukrainian Consumers
Luxury Sunglasses Dominate Sales
Competition From Duty-free Stores and Purchases Abroad
Competitive Landscape
Luxoptica Maintains Its Dominance
Multi-brand Retailers To Retain Strong Positions
Internet Retailing - A Growing Contributor To Eyewear Sales
Category Data
Table 43 Sales of Luxury Eyewear by Category: Value 2013-2018
Table 44 Sales of Luxury Eyewear by Category: % Value Growth 2013-2018
Table 45 NBO Company Shares of Luxury Eyewear: % Value 2013-2017
Table 46 LBN Brand Shares of Luxury Eyewear: % Value 2014-2017
Table 47 Distribution of Luxury Eyewear by Format: % Value 2013-2018
Table 48 Forecast Sales of Luxury Eyewear by Category: Value 2018-2023
Table 49 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2018-2023
Headlines
Prospects
Ukrainians Economise on Jewellery
Luxury Jewellery Loses Investment Appeal
Luxury Fine Jewellery Sees Strongest Performance
Competitive Landscape
Renowned International Brands Lead the Rankings
Competition From Local Fine Jewellery Manufacturers
Innovations - A Driving Force in Luxury Jewellery
Category Data
Table 50 Sales of Luxury Jewellery by Category: Value 2013-2018
Table 51 Sales of Luxury Jewellery by Category: % Value Growth 2013-2018
Table 52 NBO Company Shares of Luxury Jewellery: % Value 2013-2017
Table 53 LBN Brand Shares of Luxury Jewellery: % Value 2014-2017
Table 54 Distribution of Luxury Jewellery by Format: % Value 2013-2018
Table 55 Forecast Sales of Luxury Jewellery by Category: Value 2018-2023
Table 56 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2018-2023
Headlines
Prospects
Affordable Luxury Attracts Ukrainian Consumers of Luxury Leather Goods
Women Are the Core Consumers of Luxury Leather Goods
Luxury Travel Goods Face Strong Pressure From Standard Brands
Competitive Landscape
Luxury Leather Goods Is Highly Fragmented in Ukraine With Many Players Involved
Increased Offer Driving Interest
Luxury Leather Goods Impacted by Counterfeiting
Category Data
Table 57 Sales of Luxury Leather Goods: Value 2013-2018
Table 58 Sales of Luxury Leather Goods: % Value Growth 2013-2018
Table 59 NBO Company Shares of Luxury Leather Goods: % Value 2013-2017
Table 60 LBN Brand Shares of Luxury Leather Goods: % Value 2014-2017
Table 61 Distribution of Luxury Leather Goods by Format: % Value 2013-2018
Table 62 Forecast Sales of Luxury Leather Goods: Value 2018-2023
Table 63 Forecast Sales of Luxury Leather Goods: % Value Growth 2018-2023
Prospects
Headlines
Prospects
Unfavourable Economic Conditions Erodes Potential of Luxury Timepieces
Luxury Wearables Attract Young Admirers of Luxury Products
Luxury Timepieces Threaten With the Shift Into High-end Luxury Segment
Competitive Landscape
Luxury Timepieces - A Battlefield of Globally Renowned Brands
Internet Retailing Increases Share
Grey Market Supplies Hamper Development of Luxury Timepieces
Category Data
Table 64 Sales of Luxury Timepieces by Category: Value 2013-2018
Table 65 Sales of Luxury Timepieces by Category: % Value Growth 2013-2018
Table 66 NBO Company Shares of Luxury Timepieces: % Value 2013-2017
Table 67 LBN Brand Shares of Luxury Timepieces: % Value 2014-2017
Table 68 Distribution of Luxury Timepieces by Format: % Value 2013-2018
Table 69 Forecast Sales of Luxury Timepieces by Category: Value 2018-2023
Table 70 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2018-2023
Headlines
Prospects
Standard and Premium Brands Have A Stronger Appeal To Ukrainians
Consumer Electronics Poses A Threat Especially Amongst Younger Consumers
Ball Point Pens - the Most Popular Writing Instruments
Competitive Landscape
Montblanc and Parker the Most Popular Brands
New Players Expected To Appear Off the Back of Economic Recovery
Internet Retailing - Small But Promising
Category Data
Table 71 Sales of Luxury Writing Instruments and Stationery: Value 2013-2018
Table 72 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2013-2018
Table 73 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2013-2017
Table 74 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2014-2017
Table 75 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2013-2018
Table 76 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2018-2023
Table 77 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2018-2023
Headlines
Prospects
Highest Quality and Efficiency Attracts Consumers To Super Premium Beauty and Personal Care
Innovations - A Driving Force Behind Sales
Women the Core Consumers of Super Premium Beauty and Personal Care in Ukraine
Competitive Landscape
Renowned International Brands Are the Most Popular in Ukraine
Advertising Important To Success
Internet Retailing on the Rise
Category Data
Table 78 Sales of Super Premium Beauty and Personal Care by Category: Value 2013-2018
Table 79 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 80 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2013-2017
Table 81 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2014-2017
Table 82 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2013-2018
Table 83 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2018-2023
Table 84 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2018-2023

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