Luxury Goods in Poland

Luxury Goods in Poland


Although Ecuador is applying greater fiscal discipline, economic freedom remains constrained by state influence and a weak rule of law. Economic growth is set to slow further and reliance on commodity exports is very high, but inflation is relatively well controlled. Elevated crime rates are negatively impacting societal progress, but population growth adds to the consumer market’s appeal. Internet use is lower than some peers; however, legislative changes will benefit the telecoms sector.

Euromonitor International's Luxury Goods in Poland report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers’ shopping patterns. Forecasts to 2027 illustrate how the market is set to change

Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Personal Luxury, Premium and Luxury Cars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Luxury Goods in Poland
Euromonitor International
October 2023
List Of Contents And Tables
LUXURY GOODS IN POLAND
EXECUTIVE SUMMARY
Luxury goods in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for luxury goods?
MARKET DATA
Table 1 Sales of Luxury Goods by Category: Value 2018-2023
Table 2 Sales of Luxury Goods by Category: % Value Growth 2018-2023
Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2018-2023
Table 4 NBO Company Shares of Luxury Goods: % Value 2018-2023
Table 5 LBN Brand Shares of Luxury Goods: % Value 2019-2023
Table 6 Distribution of Luxury Goods by Format and Category: % Value 2023
Table 7 Forecast Sales of Luxury Goods by Category: Value 2023-2028
Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
EXPERIENTIAL LUXURY IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Current retail value sales of experiential luxury on the rise in 2023, though domestic tourism struggles
Luxury hotels records highest value increase within the overall category in 2023
Orbis SA retains the lead in experiential luxury in 2022 and is followed by InterContinental Hotels Group Plc
PROSPECTS AND OPPORTUNITIES
Retail value sales rise over the forecast period
Luxury hotels witnesses the best performance over the forecast period
Industry players in experiential luxury, including luxury hotels, adjust to changing consumer expectations
CATEGORY DATA
Table 9 Sales of Experiential Luxury by Category: Value 2018-2023
Table 10 Sales of Experiential Luxury by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Experiential Luxury: % Value 2018-2023
Table 12 LBN Brand Shares of Experiential Luxury: % Value 2019-2022
Table 13 Forecast Sales of Experiential Luxury by Category: Value 2023-2028
Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2023-2028
FINE WINES/CHAMPAGNE AND SPIRITS IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Current retail value sales of fine wines/champagne and spirits grow in 2023
Luxury spirits sees the most significant value sales in 2023
Wyborowa SA is the leading company in fine wines/champagne and spirits in 2022
PROSPECTS AND OPPORTUNITIES
Value sales rise in constant 2023 terms over 2023-2028
Fine wines experiences the fastest percentage CAGR rise during the forecast period
Vodka is back in favour over the forecast period
CATEGORY DATA
Table 15 Sales of Fine Wines/Champagne and Spirits by Category: Value 2018-2023
Table 16 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2018-2022
Table 18 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2018-2023
Table 19 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2023-2028
Table 20 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2023-2028
PREMIUM AND LUXURY CARS IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Premium and luxury cars sees rising current retail value sales in 2023, however the number of cars is declining
Tesla a looming threat to established brands
Premium and luxury cars is led by Daimler AG in 2022
PROSPECTS AND OPPORTUNITIES
Value sales of premium and luxury cars rises over 2023-2028 with personalisation becoming increasingly important
Retail e-commerce grows in significance over the forecast period
Electric cars become more commonplace over the forecast period
CATEGORY DATA
Table 21 Sales of Premium and Luxury Cars: Value 2018-2023
Table 22 Sales of Premium and Luxury Cars by Category: % Value Growth 2018-2023
Table 23 NBO Company Shares of Premium and Luxury Cars: % Value 2018-2023
Table 24 LBN Brand Shares of Premium and Luxury Cars: % Value 2019-2023
Table 25 Forecast Sales of Premium and Luxury Cars: Value 2023-2028
Table 26 Forecast Sales of Premium and Luxury Cars: % Value Growth 2023-2028
PERSONAL LUXURY IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Personal luxury sees an increase in current retail value sales in 2023 thanks to Ukrainian refugees and the return of international tourists
Designer apparel and footwear (ready-to-wear) dominated by designer apparel (ready-to-wear)
Luxury eyewear enjoys increase in value sales
Retail value sales of luxury jewellery increase in 2023
Rise in value sales of luxury leather goods in 2023
Luxury wearables electronics sees value sales increase in 2023 thanks to increased focus on health and wellness, although the category remains small
Luxury timepieces enjoys value sales increase thanks to declining interest in traditional timepieces
Value sales of writing instruments and stationery on the increase in 2023
Value sales of super premium beauty and personal care rise as lifestyles return to normal in the wake of the pandemic
L’Oréal Polska Sp zoo holds the overall lead in personal luxury in 2022
PROSPECTS AND OPPORTUNITIES
Value sales of personal luxury in 2023 constant terms increase over the forecast period
Designer apparel and footwear (ready-to-wear) remains the largest category in value terms in 2028 with super premium beauty and personal care the largest in volume terms
Luxury timepieces records the most dynamic percentage growth over the forecast period
CATEGORY DATA
Table 27 Sales of Personal Luxury by Category: Value 2018-2023
Table 28 Sales of Personal Luxury by Category: % Value Growth 2018-2023
Table 29 NBO Company Shares of Personal Luxury: % Value 2018-2023
Table 30 LBN Brand Shares of Personal Luxury: % Value 2019-2023
Table 31 Distribution of Personal Luxury by Format: % Value 2018-2023
Table 32 Forecast Sales of Personal Luxury by Category: Value 2023-2028
Table 33 Forecast Sales of Personal Luxury by Category: % Value Growth 2023-2028

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