Luxury Goods in Argentina
Argentina’s complex and uncertain economic situation remains at the forefront of most of the general trends in luxury goods in 2019. Diminished purchasing power due to currency depreciation has narrowed the consumer base for various categories, with demand limited mainly to upmarket shopping districts and premier shopping centres in Buenos Aires. In particular, Alvear Avenue in the centre of the Argentinian capital has drawn an increasingly diverse range of global luxury brands. These players co...
Euromonitor International's Luxury Goods in Argentina report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers’ shopping patterns. Forecasts to 2024 illustrate how the market is set to change
Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Personal Luxury, Premium and Luxury Cars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Luxury Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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- Luxury Goods in Argentina
- Euromonitor International
- January 2020
- LIST OF CONTENTS AND TABLES
- Executive Summary
- Suppressed Demand Amidst Complex Economic Conditions Makes for A Moderate Performance
- Economic and Political Uncertainty Suppresses Sales Growth in 2019
- European Brands Dominate, While Local Players Compete Strongly in Key Categories
- Limited Availability of Suitable Retail Premises in Strategic Locations
- An Uncertain and Gloomy Outlook for Luxury Goods
- Market Indicators
- Table 1 Number of High Net Worth Individuals (HNWI): 2014-2019
- Market Data
- Table 2 Sales of Luxury Goods by Category: Value 2014-2019
- Table 3 Sales of Luxury Goods by Category: % Value Growth 2014-2019
- Table 4 Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
- Table 5 NBO Company Shares of Luxury Goods: % Value 2014-2018
- Table 6 LBN Brand Shares of Luxury Goods: % Value 2015-2018
- Table 7 Distribution of Luxury Goods by Format and Category: % Value 2019
- Table 8 Forecast Sales of Luxury Goods by Category: Value 2019-2024
- Table 9 Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024
- Sources
- Summary 1 Research Sources
- Headlines
- Prospects
- the Experiential Luxury Concept Remains Underdeveloped in Argentina
- Argentina's Mendoza Winemaking Region Continues To Attract More Attention
- Competitive Landscape
- Experiential Luxury Remains Largely the Preserve of Major International Hotel Chains
- Category Data
- Table 10 Sales of Experiential Luxury by Category: Value 2014-2019
- Table 11 Sales of Experiential Luxury by Category: % Value Growth 2014-2019
- Table 12 NBO Company Shares of Experiential Luxury: % Value 2014-2018
- Table 13 LBN Brand Shares of Experiential Luxury: % Value 2015-2018
- Table 14 Forecast Sales of Experiential Luxury by Category: Value 2019-2024
- Table 15 Forecast Sales of Experiential Luxury by Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Currency Depreciation Makes Argentina A More Attractive International Destination
- Argentina's Noted Winemaking Industry Remains A Major Drawcard
- Improving Foodservice Options Seen As A Way To Improve the Appeal of Hotels
- Competitive Landscape
- Marriot Announces Its Impending Development of A W Hotel in Buenos Aires
- Arakur Ushuaia Resort & SpA Generates Consumer Interest As It Receives Accolades
- Zuccardi Valle Del Uco Continues To Attract Luxury Travellers Interested in Wine
- Category Data
- Table 16 Sales in Luxury Hotels: Value 2014-2019
- Table 17 Sales in Luxury Hotels: % Value Growth 2014-2019
- Table 18 Sales in Luxury Hotels by Country of Origin: % Value 2014-2019
- Table 19 NBO Company Shares in Luxury Hotels: % Value 2014-2018
- Table 20 LBN Brand Shares in Luxury Hotels: % Value 2015-2018
- Table 21 Forecast Sales in Luxury Hotels: Value 2019-2024
- Table 22 Forecast Sales in Luxury Hotels: % Value Growth 2019-2024
- Headlines
- Prospects
- Complex Economic Situation Necessitates the Promotion of Luxury Alcoholic Drinks
- Increasing Public Interest in Wine Favourable for Sales of Fine Wines/champagne
- Internet Retailing Becoming Increasingly Important for Product Distribution
- Competitive Landscape
- Ascendancy of Argentinian Wine Industry Evident in Success of Susana Balbo Wines
- Luigi Bosca Benefits From Private Equity Investment
- Johnnie Walker Takes on Sponsorship of Polo Tournaments
- Category Data
- Table 23 Sales of Fine Wines/Champagne and Spirits by Category: Value 2014-2019
- Table 24 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2014-2019
- Table 25 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2014-2018
- Table 26 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2015-2018
- Table 27 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2014-2019
- Table 28 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2019-2024
- Table 29 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Argentina's Economic Woes Continue To Suppress Demand for Luxury Cars
- Increased Threat of Vehicle Theft and Carjacking Discourages the Use of Luxury Cars
- the Spread of High-end Dealerships Likely To Promote Sales of Luxury Cars
- Competitive Landscape
- Lexus Has Become Officially Available Through Dealerships in Argentina
- Modena Auto Sport Group Opens Its New Showroom in Northern Buenos Aires
- Ferrari 488 Proves Popular As the Model Sells Out in Argentina
- Category Data
- Table 30 Sales of Premium and Luxury Cars: Value 2014-2019
- Table 31 Sales of Premium and Luxury Cars: % Value Growth 2014-2019
- Table 32 NBO Company Shares of Premium and Luxury Cars: % Value 2014-2018
- Table 33 LBN Brand Shares of Premium and Luxury Cars: % Value 2015-2018
- Table 34 Forecast Sales of Premium and Luxury Cars: Value 2019-2024
- Table 35 Forecast Sales of Premium and Luxury Cars: % Value Growth 2019-2024
- Headlines
- Prospects
- Adverse Economic Environment Compromises the Growth Potential of Personal Luxury
- Limited Options for High-end Retailing Place Limits on in Growth in Personal Luxury
- Sales of Personal Luxury Items Remain Heavily Focused on Buenos Aires
- Competitive Landscape
- L'oréal Heads Online in Search of A Wider Consumer Base
- Designer Apparel and Footwear Remains A Diverse Personal Luxury Category
- Local Players Remain Highly Competitive in Luxury Leather Goods
- Category Data
- Table 36 Sales of Personal Luxury by Category: Value 2014-2019
- Table 37 Sales of Personal Luxury by Category: % Value Growth 2014-2019
- Table 38 NBO Company Shares of Personal Luxury: % Value 2014-2018
- Table 39 LBN Brand Shares of Personal Luxury: % Value 2015-2018
- Table 40 Distribution of Personal Luxury by Format: % Value 2014-2019
- Table 41 Forecast Sales of Personal Luxury by Category: Value 2019-2024
- Table 42 Forecast Sales of Personal Luxury by Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Economic Uncertainty and Currency Depreciation Take Their Toll on Sales
- Argentinians Continue To Head Overseas To Purchase Designer Apparel and Footwear
- Currency Controls Represent A Deterrent To Designer Apparel and Footwear Brands
- Competitive Landscape
- Louis Vuitton's Initial Success Translates Into A Long-term Presence
- International Brands Increasingly Rely on Local Intermediaries
- Local Brands Benefit From the Absence of Major International Brands
- Category Data
- Table 43 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2014-2019
- Table 44 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2014-2019
- Table 45 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2014-2018
- Table 46 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2015-2018
- Table 47 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2014-2019
- Table 48 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2019-2024
- Table 49 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Adverse Economic Circumstances Result in A Slump in Sales of Luxury Eyewear
- Optical Stores Remains the Primary Distribution Channel for Luxury Eyewear
- Absence of Numerous Luxury Eyewear Brands Means Significant Room for Growth
- Competitive Landscape
- Sunglass Hut Continues To Expand in Argentina
- Luxottica Remains the Major Player in Eyewear
- Aspirational Brands Continue To Pose Strong Competition To Luxury Eyewear Brands
- Category Data
- Table 50 Sales of Luxury Eyewear by Category: Value 2014-2019
- Table 51 Sales of Luxury Eyewear by Category: % Value Growth 2014-2019
- Table 52 NBO Company Shares of Luxury Eyewear: % Value 2014-2018
- Table 53 LBN Brand Shares of Luxury Eyewear: % Value 2015-2018
- Table 54 Distribution of Luxury Eyewear by Format: % Value 2014-2019
- Table 55 Forecast Sales of Luxury Eyewear by Category: Value 2019-2024
- Table 56 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Unfavourable Economic Situation Remains A Major Drag on Sales of Luxury Jewellery
- Luxury Jewellery Distributed Mainly Via Local Third-party Retailers and Distributors
- Currency Depreciation Results in Unit Price Inflation, Compromising Demand
- Competitive Landscape
- H Stern Maintains Leadership Via Its Chain of Exclusive Retail Outlets
- Pandora Expands Rapidly After Its Recent Entry Into Argentina
- Bvlgari Continues To Pursue Its Third-party Retail Distribution Policy
- Category Data
- Table 57 Sales of Luxury Jewellery by Category: Value 2014-2019
- Table 58 Sales of Luxury Jewellery by Category: % Value Growth 2014-2019
- Table 59 NBO Company Shares of Luxury Jewellery: % Value 2014-2018
- Table 60 LBN Brand Shares of Luxury Jewellery: % Value 2015-2018
- Table 61 Distribution of Luxury Jewellery by Format: % Value 2014-2019
- Table 62 Forecast Sales of Luxury Jewellery by Category: Value 2019-2024
- Table 63 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Unfavourable Economic Context Exerts A Negative Influence Over Category Sales
- Outstanding Quality of Local Artisanal Leather Goods Stifles Demand for Luxury Brands
- Demand for Luxury Leather Goods Remains Focused on Small, Functional Items
- Competitive Landscape
- the Return of Louis Vuitton Raises the Prospects of A Renaissance in the Category
- Local Brand Jackie Smith Typifies the Quality and Style of Argentinian Leather Goods
- Category Data
- Table 64 Sales of Luxury Leather Goods: Value 2014-2019
- Table 65 Sales of Luxury Leather Goods: % Value Growth 2014-2019
- Table 66 NBO Company Shares of Luxury Leather Goods: % Value 2014-2018
- Table 67 LBN Brand Shares of Luxury Leather Goods: % Value 2015-2018
- Table 68 Distribution of Luxury Leather Goods by Format: % Value 2014-2019
- Table 69 Forecast Sales of Luxury Leather Goods: Value 2019-2024
- Table 70 Forecast Sales of Luxury Leather Goods: % Value Growth 2019-2024
- Headlines
- Prospects
- Negligible Sales Are Recorded As Consumers Head Overseas To Purchase These Items
- Headlines
- Prospects
- Category Players Come To Terms With the Reality of Argentina's Ailing Economy
- Falling Real Incomes Result in A Narrowing of the Consumer Base for Luxury Timepieces
- the Emergence of Smartwatches Poses A Threat To Sales of Luxury Timepieces
- Competitive Landscape
- Rolex Maintains Category Leadership Via Its Strong Retail Presence in Buenos Aires
- Omega Expand Its Retail Presence As It Bids To Gain Share
- Rolex Focuses on the Exclusive Yachting Set To Position Its Brand
- Category Data
- Table 71 Sales of Luxury Timepieces by Category: Value 2014-2019
- Table 72 Sales of Luxury Timepieces by Category: % Value Growth 2014-2019
- Table 73 NBO Company Shares of Luxury Timepieces: % Value 2014-2018
- Table 74 LBN Brand Shares of Luxury Timepieces: % Value 2015-2018
- Table 75 Distribution of Luxury Timepieces by Format: % Value 2014-2019
- Table 76 Forecast Sales of Luxury Timepieces by Category: Value 2019-2024
- Table 77 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2019-2024
- Headlines
- Prospects
- Category Sales Continue To Slide Amidst A Shift Towards Electronic Communication
- Category Outlook Set To Be Closely Linked To Developments in Argentina's Economy
- Falling Real Incomes Narrow the Consumer Base for the Category
- Specialist Retail Channels Remain the First Choice for Luxury Writing Instruments
- Competitive Landscape
- Caran D'ache Appeals To Ethical Consumers Via Its Partnership With Nespresso
- Montblanc Has A Traditional Approach To the Promotion of Luxury Writing Instruments
- Parker Bets on A Broad Positioning To Manage Declining Demand
- Category Data
- Table 78 Sales of Luxury Writing Instruments and Stationery: Value 2014-2019
- Table 79 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2014-2019
- Table 80 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2014-2018
- Table 81 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2015-2018
- Table 82 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2014-2019
- Table 83 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2019-2024
- Table 84 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2019-2024
- Headlines
- Prospects
- Upmarket Beauty Specialist Retailers Continue To Control Category Sales
- Deferred Payment Schemes Remain A Major Draw for Cash-strapped Consumers
- Online Channels To Continue Struggling To Sell Premium Fragrances and Cosmetics
- Competitive Landscape
- Mac Continues To Expand, Bringing Super Premium Cosmetics To A Wider Audience
- Argentinian Super Premium Fragrances Brand Fueguia 1833 Goes Global
- Tom Ford's Super Premium Beauty and Personal Care Line Launches in Argentina
- Category Data
- Table 85 Sales of Super Premium Beauty and Personal Care by Category: Value 2014-2019
- Table 86 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
- Table 87 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2014-2018
- Table 88 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2015-2018
- Table 89 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2014-2019
- Table 90 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2019-2024
- Table 91 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2019-2024
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