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Luxury Cars in Brazil

Luxury Cars in Brazil

Until 2015, the luxury car category was boosted by consumers upgrading their existing cars to one of the many entry-level models offered by luxury car manufacturers. Audi and Mercedes-Benz used to offer entry-level models at around BRL100,000 (approximately USD30,000), which attracted many consumers to experience a first taste of what top luxury car brands can offer. However, the economic crisis and the volatile exchange rate over the latter part of the review period forced many manufacturers to...

Euromonitor International's Luxury Cars in Brazil report offers a comprehensive guide to the size and shape of the Luxury Cars market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Cars retailing along with the development of consumers’ shopping patterns. Forecasts to 2022 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Luxury Cars market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
February 2018
Price Increases Deter Consumers From Upgrading To Luxury Cars
Lack of Credit Limits Sales of Luxury Cars
Product Portfolio and Service Levels Remain Key Success Factors for Luxury Cars
Competitive Landscape
New Models Drive Sales of Specific Brands
Land Rover To Gain Momemtum
Suv Models Remain A Key Category in Luxury Cars
Category Data
Table 1 Sales of Luxury Cars: Value 2012-2017
Table 2 Sales of Luxury Cars: % Value Growth 2012-2017
Table 3 NBO Company Shares of Luxury Cars: % Value 2012-2016
Table 4 LBN Brand Shares of Luxury Cars: % Value 2013-2016
Table 5 Forecast Sales of Luxury Cars: Value 2017-2022
Table 6 Forecast Sales of Luxury Cars: % Value Growth 2017-2022
Executive Summary
Luxury Goods Continues To Record Retail Value Declines
Negative Mood Dragging Down Consumption of Luxury Goods in Brazil
Trading Down Negatively Affects the Competitive Landscape of Luxury Goods
Store-based Retailing Continues To Dominate Sales of Luxury Goods
Positive Outlook Ahead, Although Companies Are Becoming Wary of Brazil
Market Indicator
Table 7 Number of High Net Worth Individuals (HNWI): 2012-2017
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2012-2017
Table 9 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 11 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 12 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 14 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022
Summary 1 Research Sources

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