Longvie SA in Consumer Appliances (Argentina)
Longvie is a local company developing aggressive investment plans, leveraging on the protection provided by the virtual closure of imports. This development provided a competitive advantage for local manufacturers to gain market penetration and increase their production, which will enable them to compete with global brands once trade restrictions are lifted in the medium term.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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