Lihom-Cuchen Co Ltd in Consumer Appliances (South Korea)
Premiumisation is the direction for Lihom-Cuchen, which is positioned in the mature product category of rice cookers. As of 2015, the company introduced the highest price of Won700,000 for its rice cooker and plans to increase the sales portion of the premium product group.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- LIHOM-CUCHEN CO LTD IN CONSUMER APPLIANCES (SOUTH KOREA)
- Euromonitor International
- January 2016
- LIST OF CONTENTS AND TABLES
- Strategic Direction
- Key Facts
- Summary 1 Lihom-Cuchen Co Ltd: Key Facts
- Summary 2 Lihom-Cuchen Co Ltd: Operational Indicators
- Summary 3 Lihom-Cuchen Co Ltd: Production Statistics 2013-2015
- Summary 4 Lihom-Cuchen Co Ltd: Production Statistics 2015
- Competitive Positioning
- Summary 5 Lihom-Cuchen Co Ltd: Competitive Position 2015