Les Celliers de Meknes in Alcoholic Drinks (Morocco)
While Les Celliers de Meknes will continue working to strengthen its competitive position in Moroccan alcoholic drinks over the forecast period, it will also seek to expand its international presence by investing in the French company Bélvèdere. It acquired a 13% stake in Bélvèdere via its holding company Diana Holding in October 2015. Diana Holding owns a further 13% of Bélvèdere. Bélvèdere owns the Sobieski vodka brand, the William Peel whisky brand and the liqueurs brands Berger Pastis and Ma...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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