Lerum Fabrikker AS in Health and Wellness (Norway)
Lerum has invested significant resources in new machinery to improve its line of concentrates since 2012, and in 2014 the company bought a previously rented factory in Kaupanger to centralise the production. Having been in the market for many years with its traditional concentrates in reduced sugar versions of traditional concentrates flavours, its newest additions Lerum Lett Frå Naturen and ZerOH! show a clear commitment to continued growth within health and wellness.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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