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Laundry Care in Canada

Laundry Care in Canada

The laundry detergents value CAGR at constant 2017 prices is expected to flatten out over the forecast period, with automatic washing machine penetration (82%) being one reason for its saturation. With no remarkable innovations, except for trying out different fragrances or formulas, growth is expected to be very limited in the forecast period. As consumers are more inclined towards convenience, liquid tablet detergents will witness positive growth and become a growth driver, taking away a major...

Euromonitor International's Laundry Care in Canada market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Laundry Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


LAUNDRY CARE IN CANADA
Euromonitor International
February 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Canadian Laundry Detergent Growth Is Expected To Flatten Out
Concentrated Formulations To Drive Category Sales
Retailers Apply Pressure Through Private Label
Competitive Landscape
Procter & Gamble Leads With the Largest Value Share
Persil To Present Strong Challenge for Tide
Sports-specific and Baby Laundry Detergents Gaining Importance
Category Indicators
Table 1 Household Possession of Washing Machines 2012-2017
Category Data
Table 2 Sales of Laundry Care by Category: Value 2012-2017
Table 3 Sales of Laundry Care by Category: % Value Growth 2012-2017
Table 4 Sales of Laundry Aids by Category: Value 2012-2017
Table 5 Sales of Laundry Aids by Category: % Value Growth 2012-2017
Table 6 Sales of Laundry Detergents by Category: Value 2012-2017
Table 7 Sales of Laundry Detergents by Category: % Value Growth 2012-2017
Table 8 NBO Company Shares of Laundry Care: % Value 2013-2017
Table 9 LBN Brand Shares of Laundry Care: % Value 2014-2017
Table 10 NBO Company Shares of Laundry Aids: % Value 2013-2017
Table 11 LBN Brand Shares of Laundry Aids: % Value 2014-2017
Table 12 NBO Company Shares of Laundry Detergents: % Value 2013-2017
Table 13 LBN Brand Shares of Laundry Detergents: % Value 2014-2017
Table 14 Forecast Sales of Laundry Care by Category: Value 2017-2022
Table 15 Forecast Sales of Laundry Care by Category: % Value Growth 2017-2022
Executive Summary
Modest Growth for Home Care
More Emphasis on Green Products
International Players Continue To Lead
Manufacturers Are Trying To Revive the Market With Innovation
Home Care Is Expected To Slow Down
Market Indicators
Table 16 Households 2012-2017
Market Data
Table 17 Sales of Home Care by Category: Value 2012-2017
Table 18 Sales of Home Care by Category: % Value Growth 2012-2017
Table 19 NBO Company Shares of Home Care: % Value 2013-2017
Table 20 LBN Brand Shares of Home Care: % Value 2014-2017
Table 21 Penetration of Private Label in Home Care by Category: % Value 2012-2017
Table 22 Distribution of Home Care by Format: % Value 2012-2017
Table 23 Distribution of Home Care by Format and Category: % Value 2017
Table 24 Forecast Sales of Home Care by Category: Value 2017-2022
Table 25 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

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