La Aurora is the leading player in cigars and the first cigar company to be established in the Dominican Republic, back in 1903. The strategy of the company is to build upon its long tradition of craftsmanship of premium cigars to further consolidate its positioning in the minds of locals and tourists as the most traditional Dominican cigar maker. The company also aims to continue its expansion with regards to exports.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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