Koninklijke Wessanen NV in Packaged Food (Netherlands)
Koninklijke Wessanen NV is a Netherlands-based company with a somewhat troubled past. The company started 250 years ago in 1765 as a wholesaler of seeds and since then has been involved in many activities revolving around animal feed and meat. Wessanen changed its strategy during the 1970s and has since focused solely on consumer goods. In order to do so, the company acquired more than twenty other companies worldwide. After selling its shares in the American Beverage Corporation during 2015,...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby Food, Baked Goods, Breakfast Cereals, Confectionery, Dairy, Edible Oils, Ice Cream and Frozen Desserts, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Savoury Snacks, Soup, Spreads, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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