Koçtas Yapi Marketleri Ticaret AS in Home and Garden (Turkey) Get a detailed picture of the Home and Garden market; Pinpoint growth sectors and identify factors driving change; Understand the competitive environment, the market’s major players and leading brands; Use five-year forecasts to assess how the market is predicted to develop.
The company aims to reach a higher number of consumers and increase its actual sales in order to retain its strength in home improvement and gardening retailing. To this purpose, the company introduced its new store format named Koçtas Fix, which has limited selling space and is located in the heart of residential areas, as an alternative to its larger stores located on the outskirts of cities.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- KOÇTAS YAPI MARKETLERI TICARET AS IN HOME AND GARDEN (TURKEY)
- Euromonitor International
- May 2017
- LIST OF CONTENTS AND TABLES
- Strategic Direction
- Key Facts
- Summary 1 Koçtas Yapi Marketleri Ticaret AS: Key Facts
- Summary 2 Koçtas Yapi Marketleri Ticaret AS: Operational Indicators
- Company Background
- Chart 1 Koçtas Yapi Marketleri Ticaret AS: Koçtas in Izmir
- Internet Strategy
- Private Label
- Summary 3 Koçtas Yapi Marketleri Ticaret AS: Private Label Portfolio
- Competitive Positioning
- Summary 4 Koçtas Yapi Marketleri Ticaret AS: Competitive Position 2016