Kirin Beverage Corp in Soft Drinks (Japan)
Reflecting the low profit level in the review period, the company will prioritise raising its profit level in the next three years. In order to achieve it, the company will strengthen its business in RTD tea and carbonates. The company will also restructure the supply chain as well as shift to more profit-generating products, such as smaller PET bottles.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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