Kimberly-Clark Australia Pty Ltd in Tissue and Hygiene (Australia)

Kimberly-Clark Australia Pty Ltd in Tissue and Hygiene (Australia)

Kimberly-Clark faces growing competition in tissue and hygiene, especially from private label products such as those offered by Aldi. This is particularly the case in nappies/diapers/pants, one of its main strongholds. In response to this competition, over the forecast period the company is expected to focus on the development of more innovative and value-added products that justify its higher prices. It is also expected that the company will seek to protect and strengthen its competitive positi...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
June 2016
Strategic Direction
Key Facts
Summary 1 Kimberly-Clark Australia Pty Ltd: Key Facts
Competitive Positioning
Summary 2 Kimberly-Clark Australia Pty Ltd: Competitive Position 2015

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