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Kenya in 2030: The Future Demographic

Kenya in 2030: The Future Demographic

Population growth in Kenya up to 2030 will be driven by positive, yet declining, natural change. Live births will increase every year up to 2030, despite declining birth and fertility rates, due to rises in the number of women of childbearing age. While the rapid escalation of the 40+ age cohorts reflects the ageing trend, over 77% of the population will remain under 40 years in 2030. Less than a third of the population will live in an urban area in 2030, despite a surge in urban population.

Euromonitor's Kenya in 2030: The Future Demographic report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Lifestyles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Kenya in 2030: The Future Demographic
Euromonitor International
June 2019
Introduction
Kenya in 2030

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