Kaufland Ceska Republika vos in Retailing (Czech Republic)
Kaufland Ceska Republika aims to retain its leading position in hypermarkets and slowly expand its network of outlets if good locations can be found. Its key strategy for attracting consumers will continue to be advertising in both the local and national media. Existing outlets are also being refurbished to meet the changing demands of consumers.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
- KAUFLAND CESKA REPUBLIKA VOS IN RETAILING (CZECH REPUBLIC)
- Euromonitor International
- January 2016
- LIST OF CONTENTS AND TABLES
- Strategic Direction
- Company Background
- Digital Strategy
- Summary 1 Kaufland Ceska Republika vos: Share of Sales Generated by Internet Retailing 2013-2015
- Chart 1 Kaufland Ceska Republika vos: Kaufland, Exterior, Hypermarket in Hradec Kralove
- Chart 2 Kaufland Ceska Republika vos: Kaufland, Interior, Hypermarket in Hradec Kralove
- Private Label
- Summary 2 Kaufland Ceska Republika vos: Private Label Portfolio
- Competitive Positioning
- Summary 3 Kaufland Ceska Republika vos: Competitive Position 2015