Juice in Thailand


Attention: There is an updated edition available for this report.

Juice in Thailand

The Thai government is progressively increasing the levels of the sugar tax, which it introduced in September 2017, with the last increases introduced in October 2019. The tax is also progressive, in that differing sugar levels are taxed at different levels, with higher sugar levels subject to higher tax levels. Manufacturers were allowed time to reformulate their products with alternative sweeteners or with a lower added sugar content. This is an issue for producers of 100% juice, as the sugar...

Euromonitor International's Juice in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Juice in Thailand
Euromonitor International
December 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Sugar Tax Increases Negatively Impact Retail Sales of Juice
Coconut and Other Plant Waters Benefit From the Health Trend
Players Use Innovation and Attractive Packaging To Try To Maintain Sales
Competitive Landscape
Coca-Cola (thailand) Maintains Its Lead But Loses Ground To Local Players
Companies Eye Export Markets To Grow Revenues
Competition in Coconut Water Intensifies
Category Data
Table 1 Off-trade Sales of Juice by Category: Volume 2014-2019
Table 2 Off-trade Sales of Juice by Category: Value 2014-2019
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2014-2019
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2014-2019
Table 5 Leading Flavours for Off-trade 100% Juice: % Volume 2014-2019
Table 6 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2014-2019
Table 7 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2014-2019
Table 8 NBO Company Shares of Off-trade Juice: % Volume 2015-2019
Table 9 LBN Brand Shares of Off-trade Juice: % Volume 2016-2019
Table 10 NBO Company Shares of Off-trade Juice: % Value 2015-2019
Table 11 LBN Brand Shares of Off-trade Juice: % Value 2016-2019
Table 12 Forecast Off-trade Sales of Juice by Category: Volume 2019-2024
Table 13 Forecast Off-trade Sales of Juice by Category: Value 2019-2024
Table 14 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 15 Forecast Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Executive Summary
Rising Health Consciousness Constrains Demand for Soft Drinks in 2019
Progressive Sugar Tax Continues To Fuel Price Hikes in Several Categories
Producers Adjust Their Strategies As Competition Intensifies
the Health Trend and Consumer Desire for New Experiences Influence New Product Development
Despite Challenges, the Outlook for Soft Drinks Remains Positive
Market Data
Table 16 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 24 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
Table 26 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 27 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 28 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
Table 29 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
Table 30 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
Table 31 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
Table 32 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
Table 33 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
Table 35 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 41 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 45 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Appendix
Fountain Sales in Thailand
Trends
Sources
Summary 1 Research Sources

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