The juice category in Sweden reached maturity some years ago. Since then, off-trade volume sales have continued to fall, with manufacturers hence turning their attentions to driving up value sales. The category recorded solid off-trade current value growth during the second half of the review period, with this peaking in 2017. Value sales were boosted by raw, craft, freshly squeezed, vegetable and organic juice products, with a strong shift also being seen towards not from concentrate 100% juice...
Euromonitor International's Juice in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Juice market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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