Johnson & Johnson Inc. in Eyewear (World)
Johnson & Johnson (J&J), with its global brand Acuvue, is the market leader in contact lenses. However, competition is fierce, and to maintain its edge J&J will have to continue investing heavily in the fast-growing daily disposables category, and also frequent replacement lenses, a category which remains popular. Moreover, J&J will have to consolidate its status in the LASIK equipment and medical devices industry, an arena in which it recently expanded, to turn a threat into an opportunity.
Euromonitor International’s Johnson & Johnson Inc. in Eyewear (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Eyewear industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Contact Lenses and Solutions, Spectacles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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