Demand for jeans remained strong in India in 2016, with the category registering retail current value growth of 13% to reach sales of INR171 billion. The Indian consumer base is very young, with the majority of the population being under the age of 35. Rapid urbanisation, the growing penetration of modern retail outlets, the increased presence of branded jeans players and the rising popularity of online retailing have all helped to popularise jeans among Indian consumers. As a result of the risi...
Euromonitor International's Jeans in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Jeans market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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