Japan Tobacco Inc Pars in Tobacco (Iran)
Japan Tobacco Inc Pars aims to recapture its strong position in the Iranian cigarettes market through improvements to its distribution network. The company saw a major decline in its volume share in recent years when it was challenged by BAT and will aim to try to retake this lost market share by improving its trade marketing activities over the forecast period. The launch of new brands with a strong image such as Camel will play a key role in this endeavour.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars and Cigarillos, Smokeless Tobacco, Smoking Tobacco, Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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