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Ito Ya Co Ltd in Personal Accessories (Japan)

Ito Ya Co Ltd in Personal Accessories (Japan)

Ito Ya aims to build a stronger presence in the retailing of writing instruments by further developing its store- based outlets and internet operations over the forecast period. The company places a strong emphasis on promotional campaigns run via social media platforms such as Facebook, Twitter and Instagram in an effort to reach consumers across Japan and boost online sales. Ito Ya is also looking to improve sales in its store-based outlets by improving its level of customer service and the ex...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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  • Get a detailed picture of the Personal Accessories market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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ITO YA CO LTD IN PERSONAL ACCESSORIES (JAPAN)
Euromonitor International
July 2016
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Ito Ya Co Ltd: Key Facts
Summary 2 Ito Ya Co Ltd: Operational Indicators
Company Background
Chart 1 Ito Ya Co Ltd: Ito-ya in Ginza, Tokyo
Internet Strategy
Private Label
Summary 3 Ito Ya Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 4 Ito Ya Co Ltd: Competitive Position 2015

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