Fun and stylish colour combinations and more premium irons were strong focal points among the leading manufactures of irons in Sweden during 2016. The aim of this was to make irons stand out as more appealing items while also integrating ease of use and stainless ironing. For example, Philips AB released its Azur Performer Plus in 2016, an iron with stylish design and functions such as a cord holder, self-cleaning and an improved five-star iron glide. This launch is in line with the launch of...
Euromonitor International's Irons in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Irons market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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