Demand for incontinence products remained limited in 2015, although improving, with retail volume sales achieving 1.8 million units and registering 5% growth. Higher sales were driven by the increasing awareness and importance of incontinence products, especially amongst older age groups and pensioners. The product’s limited availability within Egypt’s distribution channels hampered growth in a category where consumers mainly purchase from pharmacies and medical channels rather than retailing...
Euromonitor International's Incontinence in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Incontinence market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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