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Imaging Devices in Romania

IMAGING DEVICES IN ROMANIA
Euromonitor International
September 2016
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Imaging Devices by Category: Volume 2011-2016
Table 2 Sales of Imaging Devices by Category: Value 2011-2016
Table 3 Sales of Imaging Devices by Category: % Volume Growth 2011-2016
Table 4 Sales of Imaging Devices by Category: % Value Growth 2011-2016
Table 5 Sales of Digital Cameras by Type: % Retail Volume 2011-2016
Table 6 NBO Company Shares of Imaging Devices: % Volume 2012-2016
Table 7 LBN Brand Shares of Imaging Devices: % Volume 2013-2016
Table 8 Distribution of Imaging Devices by Channel: % Volume 2011-2016
Table 9 Forecast Sales of Imaging Devices by Category: Volume 2016-2021
Table 10 Forecast Sales of Imaging Devices by Category: Value 2016-2021
Table 11 Forecast Sales of Imaging Devices by Category: % Volume Growth 2016-2021
Table 12 Forecast Sales of Imaging Devices by Category: % Value Growth 2016-2021
Table 13 Forecast Sales of Digital Cameras by Type: % Retail Volume 2016-2021
Executive Summary
High Demand for Consumer Electronics
Smartphones - A Must-have
Domestic Producers Hold Their Ground
Chained Retailers Attract A High Influx of Customers
A Bright Future for Consumer Electronics in Romania
Key Trends and Developments
Growth in An Economically Favourable Context
Romanians Become Increasingly Enthusiastic About Technology
Chained Retailers Dominate Sales
Market Data
Table 14 Sales of Consumer Electronics by Category: Volume 2011-2016
Table 15 Sales of Consumer Electronics by Category: Value 2011-2016
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2012-2016
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2013-2016
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2011-2016
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2016-2021
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2016-2021
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources

Imaging Devices in Romania

Imaging devices continued to decline in 2016 with volume sales falling by 13% to total 226,000 units. Imaging devices experienced a downward slope over the course of the review period, mainly due to the emergence of smartphones. Consumers find it more practical to use their phones to film and take pictures and this is also supported by continuous innovation in terms of image and video quality offered by smartphones. Mostly low-end products were affected by the competition from smartphones.

Euromonitor International's Imaging Devices in Romania report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Camcorders, Cameras.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Imaging Devices market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


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