Ikea Svenska Försäljnings AB in Retailing (Sweden)
IKEA will continue to expand in Sweden both in terms of opening new outlets and in expanding its existing outlets. The company has plans to open one new outlet in 2015-2016, and to rebuild its largest outlet in Stockholm. The company will pay constant attention to its product ranges, focusing on offering trendy and clever design solutions at affordable prices. Beyond this, the company will focus ever more on environmental issues in logistics, transportation and various other areas, and on differ...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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