Ikea Deutschland GmbH & Co KG in Home and Garden (Germany)

Ikea Deutschland GmbH & Co KG in Home and Garden (Germany)

Ikea Deutschland recorded a successful year in the German market in 2016, with a significant increase in its value sales. The retail giant has put an increasing emphasis on its multi-channel strategy by combining its stationery stores with its online shop, so that customers are now able to make purchases online and pick up the products at any of the 51 IKEA stores.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home and Garden market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
  • Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

    Euromonitor International
    May 2017
    Strategic Direction
    Key Facts
    Summary 1 Ikea Deutschland GmbH & Co KG: Key Facts
    Summary 2 Ikea Deutschland GmbH & Co KG: Operational Indicators
    Competitive Positioning
    Summary 3 Ikea Deutschland GmbH & Co KG: Competitive Position 2016

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